Back in January 2009, my colleague Tim Huse and I wrote an article for Forbes.com in which we offered some predictions based on a pattern we’d observed while doing research for The Silver Lining. We had assembled a database of companies that we called “on-the-brink” disruptors. These were companies following the pattern of disruptive innovation. [...]
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If business were a fable, the scrappy young character would get kicked around by the evil Powers That Be but ultimately win out with perseverance, tenacity, and creativity. Think David versus Goliath or Jack against the Giant. Some real-life stories do turn out that way: Apple displacing Sony in the personal entertainment space or Netflix [...]
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How do you provide an expert opinion on a topic in which you are not an expert? That was the question I was wrestling with earlier this week when a multi-billion dollar Asian company asked for insight into the trends that could transform a core part of its business. Each external expert was asked to [...]
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One day while waiting for our flight in the airport, a colleague and I began discussing the functional, emotional, and social jobs-to-be-done that frequent-flyer programs solve. During the course of this conversation, I said that I didn’t feel I had a sound basis for being a loyal customer of a certain airline. The carrier had [...]
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One of the simple ways that I try to make experimentation an everyday activity is to always try at least one new thing each time I give a presentation. One such recent experiment I called “choose your own presentation.” I looked back at the 20 or so talks that I’d given this past year, and [...]
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